No Curfew

CONSUMER GOODS DELIVERY BRAND

Originated from the idea of creating a competitor to GoPuff, No Curfew is a late-night delivery service that brings snacks, alcohol, and household items to your doorstep. This was developed as an intern project during my time at Box 8 Creative with fellow intern Alex Delfini.

UI/UX Branding
People playing drinking game and browsing No Curfew's app
take out bag with No Curfew logo on it

Brand Concept

No Curfew is the “cool older sister” of the industry. With a lifestyle-focused narrative, it emphasizes that the people; complete with their 1 a.m. laughs, movie nights, and post-games to remember, are the most important part of the brand experience. No Curfew aims to celebrate the spirit of togetherness and not only connect with consumers beyond the delivery purchase, but also help them connect with each other.

primary wordmark secondary wordmark additional clock mark and app icon color palette primary typography system typography system for app

In-Order Conversation Cards

Thought-provoking conversation cards will come in the bag of every No Curfew order. These aim to integrate the brand into consumers' lifestyles and emphasize values of connection and community.

conversation cards that include 'how are you really' and 'why do you think we met'

App Design

We aimed to create an intuitive app that supports No Curfews’ elevated feeling and lifestyle-centered visuals while still ensuring a clean and accessible digital experience. A key focus was to avoid the overwhelming clutter seen on our competitors’ apps by creating a simple layout and streamlined information architecture.